Featured Project
Lan Prik
Sweet Heat. Bold Flavor.
Visual Storytelling
Brand Styling + Photography
The Project
Sweet heat, told visually.
For LAN PRIK, I explored how warmth, spice, and personality could become a visual language through photography, styling, and storytelling. Every image was designed to feel bold, inviting, and memorable.
The Approach
My Creative Process
Research
Understanding the product, audience, and personality.
Concept
Exploring how sweetness and spice could become a visual language.
Styling
Curating props, textures, and food pairings.
Photography
Capturing warmth, flavor, and atmosphere.
Creative Direction
Bringing everything together into a cohesive story.
The Work
A boutique hot-sauce campaign
I create with feeling
I bring strategy, storytelling, and design together to create work that feels intentional, memorable, and true to the people it’s meant to reach.